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Sandisk CES
Client:
Sandisk
Agency
AP42
Role
Creative manager, Art Director, production, vendor/freelance management
Designed an immersive booth experience for CES in Las Vegas, introducing SanDisk’s “Do More” branding and launching the 16GB memory card. Created an engaging, interactive space featuring product demos and a “Rock Band” competition, driving high participation and excitement. The campaign reinforced SanDisk’s innovation and industry leadership, resulting in record booth traffic, strong engagement, and a “Best in Show” award from Event Magazine.
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